Facebook Credits….the new money?

Advertising Age has an excellent article about the underlying implications of a successful Facebook Credits virtual currency by Ian Schafer.

” If Facebook continues its growth on mobile platforms, then Facebook Credits will have the opportunity to become the default mobile payment currency accepted worldwide.”

UPDATE : TechCrunch reports that Facebook expects up to 1/3 of their revenue to be generated from their virtual currency called Credits within the next 12 months.


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