Tag Archives: Tubemogul

The Revolution Will be Televised

Mediapost analyzes a recent study by Tubemogul that indicates that video ads on Facebook utilizing Virtual Currency as an incentive have much higher viewing times. From the article:

” Completion rates for Facebook’s virtual currency and app in-banner video ads were both above 40% compared to about 25% for in-banner video ads on other sites.”

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Filed under Facebook, social games, virtual currency, virtual goods